Solar VPS Blog

Keep Cloud Marketing Simple, Stupid

This is a topic our marketing team talks about all the time. On an almost daily basis our marketing teams chats about how to effectively market Cloud solutions to the web hosting market and the non web hosting market. The more important part of that statement is the later. The non web hosting market. Cloud MarketingFor the longest time, as far as we can recall, the web hosting industry and web hosting vendors have been mostly satisfied selling their solutions to members of the web hosting community – i.e. consumers who know what the difference between a VPS and a dedicated server is. But here’s the thing – the world is changing and this inclusive business model of only selling to those in the know is an old world failing business model. The new model, as 1 & 1 has noted, is to sell web hosting solutions to the people who need them without knowing they need them or even how to use them.

With this in mind, we want to take this time to chat about the different types of customers on the market who fall into the “need, but not know” boat of web hosting. These are the people who Cloud hosting companies should be selling and marketing to.

Writers, Artists and Businesses

Forget about the technical classification of writers equaling bloggers, or artists equaling digital gallery hosts or businesses equaling a sprawling

Ecommerce Platform

Ecommerce platform. Instead of classifying these people as bloggers, as gallery hosts or as ecommerce installs, web hosting companies – Cloud hosting companies – need to talk to these potential and needful clients in terms which translate easily. Instead of telling a writer he/she needs a blog, talk about it in terms of setting up a space for readers and subscribers. When it comes to artists, photographers, painters and the like, instead of selling how fast their photos and images will load due to the resources of their VPS or dedicated server, talk about views, shares, visibility and bringing their work to the public eye. Lastly, when it comes to businesses, there is no need to talk about how much bandwidth or how many CPU cores their ecommerce site will need to function. Simply sell an ecommerce site to a business as you would sell anything to a business – it will make them more money and provide them more exposure. In other terms, for a business, for a writer and for an artist, web hosting is just the cost of doing business these days.

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The Growing Cloud

Numerous industries have already realized the benefits provided by Cloud Computing. That’s why tons of companies have already started adopting and integrating the technology into their businesses. While most of know the various uses for Cloud Computing, you may find some below you haven’t thought of yet.

Data Storage

Cloud Storage

Cloud Storage

Odd as it may sound, it’s still common for business to maintain their electronic data on in-house servers. Cloud Computing allows businesses to store their data remotely in a secure datacenter located the world away. While some companies choose to house their servers in their kitchen (I recently visited a company whose sandwiches were made next to their internal email server) Cloud Computing unshackles companies from their internal servers – in the process freeing up physical space and freeing up OPEX and CAPEX expenditures.

Cloud Computing solutions create an environment where employees can work together by having immediate access to the same information regardless of their location. Not only does Cloud storage save your business money on expensive software (CAPEX), it also saves space on the hard drive of each employee’s computer. Why would anyone outsource their electronic data storage? It’s simple, not only are the benefits of remote data storage plentiful, it’s extremely affordable, too.

As previously mentioned, the Cloud allows companies to take their internal servers off their books. This means companies no longer have to shell out upwards of $50,000 every few years to maintain and replace their internal server housing their email and phone needs. As automatic software updates save companies on CAPEX, no server equipment maintenance/replacement saves companies tons of dough on OPEX.

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Outsourcing Your Web Hosting Will Save you Money

Peter Griffin said it best:

Profits Matter Over Everything Else

Profits Matter Over Everything Else

“It doesn’t matter if you’re black or white… the only color that really matters is green.”

All business owners want to do two things: Make Money and Save Money.

As a business owner, you probably already know how to make money. So, if you’re scratching your head wondering how you can save money, web hosting is one of the areas where you can really cut back on your costs – If you do it the right way.

Your company’s IT service is extremely important. Since the majority of businesses are run online these days, protecting your IT infrastructure is equivalent to protecting your company as a whole. It’s equally important to keep in mind that picking a Cloud hosting provider based on the cheapest price point won’t always save you money in the long haul. For instance, imagine what would happen to your business’ online presence if your website suddenly shut down? While you want to save money on web hosting, you shouldn’t sacrifice security and scalability (the ability to adapt to rapid changes in demand, by dynamically adding or removing cloud resources based upon performance metrics) by opting for the cheapest provider.

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Windows and Linux Cloud Hosting Applications

What Can I use my Windows or Linux Cloud VPS For?

Cloud Hosting

Cloud Hosting

So here is the thing, you are a newbie to the whole Cloud Hosting game. Maybe you’re a professional blogger just getting his or her start commenting on your given niche of the world (we hope you blog about delicious cakes. We love cakes.) or maybe you are a marketing manager of a newly formed online seller of sports goods. Either way, whatever you do online, you have decided to enter the Cloud Computing (Cloud Hosting) sphere, because you know without a solidly built website – without an excellent blogging platform or ecommerce website – your hopes of online dominance are going to fail worse than an asteroid attempting to knock Jupiter off its orbital path. Due to this, let’s take some time to talk about what you can use Cloud Hosting for.

You Love Blogging? So do we. Blog on, Mr. Blogger

Blogging

Blogging

In today’s Internet-centric world, people in the know understand that blogging is much more than simply stating your thoughts to the world on the most current political crisis or on what ingredients go into creating a succulent chocolate cake. Bloggers understand, beyond getting their thoughts and desires out to the world, that blogging is a way to attract and keep ad revenue coming into your website. Through various means and tactics (SEO, Internal Site Structure, Keyword Research/Analysis) which can be boiled into targeting a key demographic, professional bloggers can attract and keep ad revenue staying and playing on their site. For this reason, because Solar VPS knows you have a voice which likes to make money, we offer our SolarSystem star travelers multiple blogging platforms like WordPress, Joomla and Drupal. In addition we offer these lesser known blogging platforms; b2evolutions, Chyrp, DotClear, EggBlog, Nucelous, Open Blog, PivotX, Pixie, Serendipity and Textpattern. It should be noted, we offer all of these applications as one-click installs. We do this to make your life as a web hosting guru that much easier. So, the first use for your Windows or Linux Cloud Virtual Private Server: Blogging. Continue

Solar VPS Announces New Linux and Windows Cloud Virtual Private Server (VPS) Price Structure

FOR IMMEDIATE RELEASE

Contact: Brad Leibowitz
Tel: (973) 572-1070 ext. 605
E-mail: market@solarvps.com

SOLAR VPS ANNOUNCES LINUX & WINDOWS VPS HOSTING PLANS FROM $17.50 PER MONTH

New Pricing Makes Solar VPS The Most Cost-Effective Cloud Web Hosting Provider on the Market

Solar VPS Linux and Windows VIrtual Private Server (VPS) Cloud Hosting

Solar VPS Linux and Windows VIrtual Private Server (VPS) Cloud Hosting

Clifton, NJ – On November 19, Web Hosting provider Solar VPS released a new Linux and Windows Virtual Private Server pricing plan designed to be the most cost-effective Cloud VPS hosting solution available.

With the new structure in place, users will now pay $17.50 per month for a Linux VPS with 2GB of RAM, 20GB of disk space, 1TB of bandwidth and 1 CPU core. Windows Cloud VPS hosting starts at $22.50 monthly for the same resource allocation. Competing VPS providers, such as Linode, offer Linux VPS accounts from $19.95, but with fewer resources. 1&1 offers Windows VPS accounts from $29, but also with fewer resources than the new Solar VPS packages.

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Web Hosting 101: The Best Web Hosting Solution For Your Business

Over the course of the coming weeks, we will be writing a weekly series title “Web Hosting 101.” The series will cover everything from tips on how to find the best web hosting company for your needs, to what technical specifications to look for when considering a web hosting provider, to the value of managed web hosting solutions and what to look for when researching wanted server add-ons. With this in mind, the first topic we’re going to cover is “a starter’s guide to web hosting.” Read on and find the article below the fold.

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SolarRay Monitoring

Captain’s Log, Stardate 8.4.12:

Greetings and salutations from the communications deck of SolarVPS. Captain Jean-Luc Picard has taken off to some far reaching galaxy beyond the stars and has left the members of the SolarVPS Communications Deck in charge of all future Captain’s Log entries. Who knows when his shiny bald head will be back. With his departure, we have been sorting through log entries he has been meaning to write. This has led us to a curiously interesting entry titled “SolarRay Monitoring.”

We had to ask around but when we finally tracked down Captain Riker he filled us in on what SolarRay Monitoring is.

SolarRay Monitoring is an exclusive SolarVPS technology crafted in secret with years of acquired knowledge and gathered experience. SolarRay Monitoring is SolarVPS’s answer to unexpected and protracted VPS downtime. It is our Solar System’s never setting sun guaranteeing you 24/7/365 monitoring from six locations all across the globe (two in Clifton, NJ, one in Miami, London, Los Angeles and Dallas).

SolarRay was developed to be highly scalable, allowing us to perform millions of scans with no service degradation. Our exclusive monitoring technology was built from the ground up by SolarVPS engineers to be fully integrated with the Solar System, enabling faster and more efficient support for our clients.

That support includes:

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